With Store Automator’s built-in templates, you can meet new Item Specifics and Product Attributes requirements of eBay.
eBay requires new specific attributes for each listing to facilitate a more consistent customer experience. Item specifics are descriptive keywords that tell a buyer about your item. They may include brand, size, length, width, height, type, color or style, and many more. Specifics vary depending on what you’re selling. If you haven't completed the item specifics fields that eBay is using in a particular shopper search, even your product is what the shopper is precisely looking for; it can be excluded from the search results.
If you are a professional seller on eBay, you will have more workload and spend much more time to publish or update each listing.
You can publish your listings with the Store Automator field mapping system quite easily. You just need to create necessary custom fields and mapping with required attributes. You can upload your listings in bulk upload field options, and therefore, you can update your listings or create new listings regardless of your number of listings in a minute. StoreAutomator assists clients in implementing their already existing listings to related categories required templates.
How to complete item specifics
In the item specifics section of the Sell your item form, eBay requires various specifics based on category. For example, you are selling a pair of shoes and the required specifics are brand, color, upper material and style. You need to create custom fields for each item specific and map these specifics to eBay specs with the custom field mapping system of StoreAutomator. Therefore, you can update your listings with bulk action, easily.
Category Based Required Specifics
Attention: The below specifics will be required on February 22, 2021 for all new and revised listings.
- Business & Industrial
Brand is required on all submissions.
Type is conditionally required. Kindly check your item category specs.
- Clothes, Shoes & Accessories
Brand, Color, Department and Type are required on all submissions
Size, Style, Dress Length, Frame Color, Material, Outer Shell Material, Upper Material and US Shoe Size are conditional required. Kindly check your item category specs.
- Health & Beauty
Brand is required on all submissions
Size, Type, Color, Volume, Shade, Base, Compatible Brand, Department, Dosage, Formulation, Fragrance Name, Frame Color, Included in Kit, Items Included, Model, Product, Set Includes, are conditional required. Kindly check your item category specs.
- Home & Garden
Brand and Type are required on all submissions.
Color, Material, Product, Power Source, Item Height, Item Length, Item Width are conditionally required. Kindly check your item category specs.
- Musical Instruments
Brand and Type are required on all submissions.
Suitable For and Amplifier Type are conditionally required. Kindly check your item category specs.
- Sporting Goods
Brand is required on all submissions.
Type, Color, Volume, Bait Type, Department, Frame Color, Material, Line Type and Part Type are conditionally required. Kindly check your item category specs.
- Electronics
Brand is required on all submissions.
Type, Color, Model, Connectivity, Mount, Band Material, Compatible Brand, Chipset Manufacturer, Chipset/GPU Model, Network, Number of Earpieces, Compatible Operating System, Compatible Model, Credit Included, Display Technology, Film Format, Focal Length, Focus Type, Game Name, Input Battery Size, Internet Connectivity, Items Included, Maximum Aperture, Maximum Magnification, Maximum Resolution, Memory Card(s) Supported, Microphone Type, Storage Capacity, Screen Size, UPC, Wireless Technology, Platform, Playable Media Format, are conditionally required. Kindly check your item category specs.
- Watches
Brand is required on all submissions.
Type and Department are conditional required. Kindly check your item category specs.
- Toys
Brand is required on all submissions.
Age Level and LEGO Set Number are conditionally required. Kindly check your item category specs.
Please refer to the link below for more information.
https://pages.ebay.com/seller-center/listing-and-marketing/item-specifics.html
Need Help Tackling Item Specifics
StoreAutomator Is an Easy Way to Publish Your Listings…
With Store Automator's advanced custom field mapping, it is easy to meet the requirements of eBay.
We take care of all channels for you while you spend your precious time to boost your sales. Store Automator integrates your channel listings into the Store Automator system and allows you to manage your listings on multichannel on a single platform.
To get more information about Store Automator, feel free to contact us.